The combination of online + open access + freely available information

The recent NIH mandate for researchers to publish NIH funded research in the public domain is a blessing in disguise. This strategic step will enhance accessibility, dynamicity, transparency and reproducibility of research and will strengthen the open access movement. Research communication will potentially become richer through a wider outreach and increased participation. Additionally it will open up doors to the use of methods like text mining, retrospective analysis that can reuse data to answer important research questions.

Here is a video from the presentation on "Open access - Why should Duke bother"